URBNJ’s Ruby Violet features dense, resinous buds with vibrant purple hues and a candy-like aroma of sweet berries, floral notes, and earthy spice. The terp-rich profile delivers smooth, flavorful smoke that’s as aromatic as it is visually striking. Effects begin with an uplifting mental lift that enhances mood and sociability before settling into gentle body relaxation. Ideal for afternoon or early evening use, it balances calm and focus without heavy sedation.